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creative director & writer

Still WAITING TO GIVE
MY TED TALK

 
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CREATIVE CHALLENGES.
AND CHOCOLATE CHIP COOKIES.

These are two of my favorite things. But you’re probably here to learn more about the former. I’ve been fortunate enough to drive successful projects for a wide range of clients and platforms. Sometimes out there, sometimes straightforward, but never boring (or at least that’s what people tell me). Scroll down and have a look. Or if you want to know more about me and get connected, click here.

 
 
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mortal kombat X

beyond kombat

Mortal Kombat is the biggest video game franchise of all time. Period.

But after 23 years, how do you give it a fresh spin? I helped pull back the curtain of this blood-soaked universe and created three distinct, memorable characters that worked behind the scenes to keep MK running smoothly: The Trainer, the Doctor and the Janitor.

Find out more

 
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BEATS BY DRE

BMW X2: ZERO FILTER AWARDS

 
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 GOOGLE HOME

RICE KRISPIES
TREATS

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GRINDR

INTO

INTO Magazine was a massive undertaking in Grindr's ever expanding efforts to evolve and reposition itself. More than just a dynamic content platform, it built a valuable bridge between our global audience of millions and a modern queer lifestyle that deserves greater visibility.

Find out more.

 

into: LAUNCH

GRINDR: WHAT THE FLIP?

gaymoji

mad max: the game

SHADOW OF MORDOR

CALL OF DUTY: ADVANCED WARFARE

 
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disney PARKS

sonia’s best

Disney Parks wanted a fresh approach to getting Hispanic millennials and their families to come to Walt Disney World. And with a bazillion ways to plan a trip there, the options can be overwhelming. So how do you make it less stressful?

Find out more

 

T-MOBILE: COME OUT OF THE DARK

T-MOBILE E3