grindr

gaymoji STICKERS

Grindr figured out stickers were a thing, so we decided that the LGBTQ community needed a new visual language all it's own. Gaymoji launched with over 500 options to say something new in a way our audience would get. It was initially a keyboard extension within Grindr, but also became a standalone app. 

The press was extensive, including a piece in The New York Times. 

We supported the launch with wild postings, some strategically placed billboards in West Hollywood and Palm Springs, and one hell of a fun video that showed off some of the best Gaymojis. 

Download the app and see them for yourself: 
Android
iOS