happy stuff

Headspace

MEDITATION MADE SIMPLE :30

When things feel a little much and you’re feeling a little off, there’s an easy way to rediscover a happier you (without losing your shit).

Headspace social ads

BRAND VOICE EVOLUTION

Headspace has plenty of competition now, and we needed to flip the script on how we talk to people about meditation and mindfulness so we can stand out. I spearheaded this upgraded voice: Playful, warm, and - most importantly - human.

TIMES SQUARE

You survived the dumpster fire that is 2020. Here’s a reminder that a happier you is closer than you think.

HAPPIER HOLIDAYS

Sure, it’s the most wonderful time of the year, but stress levels can still rise. So we partnered with Santa for a series of cheeky social videos to remind everyone to take a moment for themselves when they need it.

TAKE A MOMENT :15

With the stress of COVID, Headspace wanted to remind everyone to take a moment to be kind to their mind.

Healthy HAPPY HOUR

To promote a collection of mindful fitness content, we created a series of live happy hour workouts on YouTube to inspire people stuck at home to get on their feet.